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US20140180790 |
RECOMMENDATION OF ELECTRONIC OFFERS BASED ON UNIVERSAL SCORING FUNCTIONS
According to an embodiment, a data processing system for managing electronic offers comprises: a first logic module adapted to receive a set of recommendation reference data comprising a plurality... |
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US20120191530 |
INTEGRATION OF MULTIPLE CONSUMER COMMUNICATIONS
A system, computer program product and method described herein may be used to determine an effective medium by which to deliver promotions. For example, the method may include delivering a... |
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US20100023392 |
Method of Delivery of Targeting, and Measuring Advertising Over Networks
Methods and apparatuses for targeting the delivery of advertisements over a network such as the Internet are disclosed. Statistics are compiled on individual users and networks and the use of the... |
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US20050114198 |
Using concepts for ad targeting
Concept similarity may be used to help resolve ambiguities with respect to ads served using, at least, keyword targeting. More specifically, concept similarity may be used to help determine ad... |
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US20110040613 |
LEARNING SYSTEM FOR ADVERTISING BIDDING AND VALUATION OF THIRD PARTY DATA
In embodiments of the present invention, improved capabilities are described for computing a valuation of a third party dataset based at least in part on a comparison of advertising impression... |
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US20110040612 |
MACHINE LEARNING FOR COMPUTING AND TARGETING BIDS FOR THE PLACEMENT OF ADVERTISEMENTS
In embodiments of the present invention, improved capabilities are described for refining an economic valuation model, through machine learning, to evaluate information relating to a plurality of... |
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US20080270223 |
System and Method for Creating and Providing a User Interface for Displaying Advertiser Defined Groups of Advertisement Campaign Information
Systems and Methods for creating and providing a user interface for displaying advertiser defined groups of advertisement campaign information is disclosed. In one implementation, a quality score... |
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US20050021397 |
Content-targeted advertising using collected user behavior data
A content-targeting ad system is provided with a user behavior (e.g., selection (e.g., click), conversion, etc.) feedback mechanism. The performance of individual ads, or groups of ads, may be... |
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US20110178865 |
UNAFFILIATED WEB DOMAIN HOSTING SERVICE PURCHASE PREDICTION
Based on usage patterns of a multiplicity of clients who have purchased web domain offerings, providing a grid representing each item purchased and not purchased by each client, using predictive... |
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US20090144129 |
Systems and Methods for Measuring Data Distribution Effects
Disclosed herein are methods and systems for measuring the effects of certain types of data on users. A response is stored to a first query related to a brand in association with an indication... |
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US20110264510 |
METHOD FOR OPTIMUM PLACEMENT OF ADVERTISEMENTS ON A WEBPAGE
A method and system for placement of graphical objects on a page to optimize the occurrence of an event associated with such objects. The graphical objects might include, for instance,... |
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US20110264509 |
METHOD FOR OPTIMUM PLACEMENT OF ADVERTISEMENTS ON A WEBPAGE
A method and system for placement of graphical objects on a page to optimize the occurrence of an event associated with such objects. The graphical objects might include, for instance,... |
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US20060253327 |
Optimized advertising fulfillment
A system and a method to match advertisement requests with campaigns using targeting attributes, and campaigns are selected for fulfillment of the advertisement request according to a priority... |
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US20060173744 |
Method and apparatus for generating, optimizing, and managing granular advertising campaigns
Systems for and methods of the present invention are directed to managing and optimizing ad campaigns. One method in accordance with the present invention comprises selecting a parent advertising... |
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US20120030009 |
DIGITAL CREATIVE INTERACTION SYSTEM
A digital creative interaction system receives a request for creative briefs for the target consumer group from a client and determines parameters of the request for creative briefs. The digital... |
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US20110153413 |
Method and System for Intelligent Targeting of Advertisements
A system for transmission, reception and accumulation of the knowledge packets to plurality of channel nodes in the network operating distributedly in a peer to peer environment via installable... |
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US20110078015 |
DYNAMIC MAPPER
A web crawler for downloading and analyzing the contents of a merchant's website. The web crawler may analyze the products advertised and determine whether a service plans is properly associated.... |
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US20100076822 |
Engine, system and method for generation of brand affinity content
An advertising engine, system and method of using is described. The engine includes at least one vault including a plurality of media assets, a recommendation engine that matches at least one... |
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US20080215418 |
MODIFICATION OF ADVERTISEMENT CAMPAIGN ELEMENTS BASED ON HEURISTICS AND REAL TIME FEEDBACK
Enabling the selection, modification, and subsequent generation of online advertisements for either a one time use or as part of an advertising campaign. The performance of an advertisement is... |
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US20060184421 |
Dynamically optimizing the presentation of advertising messages
A facility for adjusting the execution of an advertising campaign in which advertising messages are presented using a plurality of advertising alternatives as described. During a first time... |
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US20150019325 |
ADVERTISEMENT DELIVERY METHOD, APPARATUS, AND SYSTEM
Embodiments of the present invention provide an advertisement delivery method, apparatus, and system, which can implement personalized advertising network allocation, so that a selected... |
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US20110307326 |
Conversion Path Performance Measures And Reports
Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for providing conversion path performance measures and reports. In one aspect, user interaction... |
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US20110307325 |
Conversion Path Performance Measures And Reports
Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for providing conversion path performance measures and reports. In one aspect, user interaction... |
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US20100223124 |
SYSTEMS, METHODS AND APPARATUS FOR VALUATION AND TAILORING OF ADVERTISING
A system and method classifies advertising based on referencable attributes. An individual advertisement is classified by predefined referencable attributes. The advertisement and the predefined... |
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US20130332261 |
Call Tracking for Online Content Items
This specification relates to tracking phone calls related to online content items. In general, one aspect of the subject matter described in this specification can be embodied in methods that... |
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US20130151332 |
ASSISTED ADJUSTMENT OF AN ADVERTISING CAMPAIGN
An ad publishing system provides ads of an advertiser's advertising campaign to a target group specified by initial targeting criteria. The publishing system evaluates results of advertising... |
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US20130124297 |
MULTI-DIMENSIONAL ADVERTISEMENT BIDDING
An online advertising system receives ads from advertisers, which may also provide associated budgets, time period constraints, impressions goals, and performance weightings for the ads. When an... |
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US20120143673 |
GENERATING KEYBOARD-BASED REQUESTS FOR CONTENT
Systems and methods are provided for dynamically ordering advertisements received from at least one advertisement supplier. In one embodiment, a method includes sending a request to at least a... |
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US20110307324 |
Conversion Path Performance Measures And Reports
Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for providing conversion path performance measures and reports. In one aspect, user interaction... |
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US20110302025 |
Conversion Path Performance Measures And Reports
Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for providing conversion path performance measures and reports. In one aspect, user interaction... |
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US20150199713 |
METHODS, SYSTEMS, AND APPARATUS FOR ENHANCING ELECTRONIC COMMERCE USING SOCIAL MEDIA
Methods, systems, and apparatus for enhancing electronic commerce using social media are described. Social media information is analyzed to determine a social media strategy and a strategy... |
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US20140012659 |
MODIFYING TARGETING CRITERIA FOR AN ADVERTISING CAMPAIGN BASED ON ADVERTISING CAMPAIGN BUDGET
A social networking system modifies targeting criteria for an advertising campaign received form an advertiser using performance of completed advertising campaigns with similar characteristics.... |
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US20120303444 |
SEMANTIC ADVERTISING SELECTION FROM LATERAL CONCEPTS AND TOPICS
Advertisements are selected for presentation on search result pages and web pages based on phrases generated from lateral concepts and topics identified for the search result pages and web pages.... |
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US20100131352 |
MOBILE AD OPTIMIZATION ARCHITECTURE
A method and system fulfills ad requests for delivery of ads to mobile clients in a mobile network. Ad data silos for ad requesters are maintained. The ad data silos are organized according to... |
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US20090248478 |
Frequency-Aware Spot Selection for Content Campaigns
A computer-implemented method including receiving advertising campaign characteristics with a minimum frequency target for an advertising campaign; selecting, based on the received advertising... |
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US20110258032 |
SEARCH ADVERTISEMENT SELECTION BASED ON USER ACTIONS
Advertisements are selected for presentation on a search results page based on the presence or absence of user activity within the search results page. When a search results page is provided to an... |
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US20110238487 |
System and Method for Improving the Performance of Electronic Media Advertising Campaigns Through Multi-Attribute Analysis and Optimization
Automated system, methods, algorithms, procedures, and computer software programs and computer program products for improving and optimizing the performance of messaging campaigns, particularly... |
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US20100161378 |
System and Method for Retargeting Advertisements Based on Previously Captured Relevance Data
Methods for selecting one or more advertisements based on previously captured relevance data to serve to a client system requesting a primary webpage is provided. The client displays a referring... |
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US20060026064 |
Platform for advertising data integration and aggregation
The present invention provides a platform for advertising data integration and aggregation. Methods, systems, and apparatuses are provided for computerized management and optimization of... |
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US20140297400 |
METHOD AND SYSTEM FOR MEDIA ADVERTISING CAMPAIGN SALES AND ALLOCATION
A method and system for managing media advertising campaigns accesses a set of programming data that contains various attributes of media assets that a media service provider will present to... |
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US20140214527 |
System for Targeting Advertising Content to a Plurality of Mobile Communication Facilities
A system for targeting advertising content includes the steps of: (a) receiving respective requests for advertising content corresponding to a plurality of mobile communication facilities operated... |
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US20120054020 |
MANAGING ADVERTISING CAMPAIGNS
In one implementation, a campaign manager sends content including advertising related to an advertising campaign to two or more media formats or media types. A consumer engagement score is derived... |
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US20110145057 |
METHOD AND SYSTEM OF PROVIDING OFFERS BY MESSAGING SERVICES
A system and method for providing coupon targeting delivers a message responsive to a user request and for compensating workers performing diverse tasks assigns point values to various tasks. The... |
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US20110106630 |
USER FEEDBACK-BASED SELECTION AND PRIORITIZING OF ONLINE ADVERTISEMENTS
Advertisements to be presented to a user are selected based on feedback responses received from other users where the feedback responses represent the level of interest to the advertisements... |
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US20100211455 |
INTERNET MARKETING CHANNEL OPTIMIZATION
A system is configured to optimize an Internet marketing channel for a multichannel marketing campaign. The system includes an optimization model storage unit storing a plurality of optimization... |
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US20080091516 |
RESPONSE MONITORING SYSTEM FOR AN ADVERTISING CAMPAIGN
The system 11 includes an advertiser of the system 1101 which has joined an analytics network via client campaign server 301. The advertiser 1101 uses the analytics network to capture responses to... |
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US20130325587 |
SYSTEM AND METHOD FOR MANAGING CAMPAIGN EFFECTIVENESS BY A MERCHANT
Disclosed herein is a method is provided for managing campaign effectiveness by a merchant. The method comprising: initiating a campaign by one or more merchants, accessing transaction data from... |
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US20080147484 |
HIGH SPEED ADVERTISING TO MOBILE TRANSCEIVERS
The disclosed method includes collecting and monitoring customer preferences; performing calculations based on the collected and monitored preferences, the calculations being for determining at... |
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US20070233556 |
Controlling the serving, with a primary document, of ads from a first source, subject to a first compensation scheme, and ads from a second source, subject to a second compensation scheme
An advertising entity manages determinations, bidding, and/or billing for serving “generic advertisements” on a primary document. Generic ads are not for specific merchants or products; rather... |
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US20060026063 |
System and method for advertising campaign strategy development and optimization
The present invention provides systems and methods for advertising campaign strategy development and optimization. Methods, systems, and apparatuses are provided for computerized optimization of... |